Twitter CEO’s ousting top executives, freezes hiring

Twitter shakes its top leadership. The first step was taken as a consumer goods leader Kevin Baker announced on Twitter that: The current executive director is Parag Agraval “He asked me to leave after he informed me that he wanted to take the team in another direction.”

Bruce Falk, General Manager of Revenue ղեկավար Product Manager of his business, confirmed (now deleted) in a tweet that he was also fired by Agraval.

Parag Agraval himself made an unexpected turn on Thursday night responded: to: both of them threads thanking the people he fired and admiring their work.

Now Jay Sullivan, with whom we spoke in March Twitter plans to add 100 million daily users, will serve as interim product and revenue manager. These movements occur simultaneously with Elon Musk is moving forward at a cost of $ 44 billion Twitter, though he has not yet taken ownership of the company.

In: Memorandum received by the employees The Verge:Agraval wrote: “At the beginning of the 2020 epidemic, a decision was made to invest aggressively to ensure a large increase in audience revenue. As a company, we have not reached the intermediate benchmarks that allow us to trust these goals.”

Twitter spokeswoman Adrian Zamora confirmed the changes, saying: The Verge:“We can confirm that Kevin Baker and Bruce Falk are leaving Twitter. Jay Sullivan is the new Grandmaster of Bluebird և Interim Grandmaster of Goldbird. Starting this week, we will be closing most of the hiring և additions, except for important business roles. We deduct non-working expenses to ensure that we are responsible and efficient. ”

At the forefront of its product և, most recently, consumer GM, Baker has led the development of many of its largest features և design changes over the past few years. It is an amazing change – Agraval just a few months ago reorganized its executive team Coming out of Twitter’s engineering design leaders, leaving Bakpour at the forefront of consumer goods.

Bakpur has been on Twitter since 2015 After purchasing the periscope, a live broadcast company he founded. As Twitter expanded its live streaming capabilities into its core app, Periscope moved to a larger company, becoming its consumer product manager in 2018, overseeing the unusually productive performance cycle in the years that followed. Periscope was finally closed last year.

In: a thread of its ownBruce Falk thanked the engineers he worked with. “When everything is said and done, the important thing is the work. improving our reliability և scale. ”

While Falk’s work is less visible to users than Bakurin, he has been featured on Twitter about changes in how it delivers ads, announcing that it will follow subscriptions to reduce its dependence on advertising revenue. It should also be noted that Casey Newton reported that Falk’s yard A chance meeting took place between Bakpur ղեկավար Instagram manager Adam Moseri և finally it was part of the Instagram process Supports image previews for its Twitter links.

Updated May 12, 1:55 PM ET: Details of the memorandum were added The Verge: PR Twitter PR announcements.

Updated May 12, 20:37 ET. Tweets from Parag Agrawal added.

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